[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.zeleneslevy.cz\/kdyz-mistni-noviny-zaviraji-vladni-vydaje-se-zvysuji-zjistila-studie\/#Article","mainEntityOfPage":"https:\/\/www.zeleneslevy.cz\/kdyz-mistni-noviny-zaviraji-vladni-vydaje-se-zvysuji-zjistila-studie\/","headline":"Kdy\u017e m\u00edstn\u00ed noviny zav\u00edraj\u00ed, vl\u00e1dn\u00ed v\u00fddaje se zvy\u0161uj\u00ed, zjistila studie","name":"Kdy\u017e m\u00edstn\u00ed noviny zav\u00edraj\u00ed, vl\u00e1dn\u00ed v\u00fddaje se zvy\u0161uj\u00ed, zjistila studie","description":"Paul Gao, profesor financ\u00ed na p\u0159\u00edslu\u0161n\u00e9 vysok\u00e9 \u0161kole, uvedl, \u017ee my\u0161lenka na tuto studii jej napadla minul\u00fd t\u00fdden p\u0159i sledov\u00e1n\u00ed po\u0159adu Last Week Tonight Jona Olivera o \u00fapadku m\u00edstn\u00edch novin p\u0159ed t\u00e9m\u011b\u0159 dv\u011bma lety. V\u00fdsledek studie: financov\u00e1n\u00ed se vytrat\u00ed v temnot\u011b. Vliv zav\u00edr\u00e1n\u00ed redakc\u00ed novin na ve\u0159ejn\u00e9 finance je \u00fadajn\u011b takov\u00fd, \u017ee existuje p\u0159\u00edm\u00e1 souvislost mezi ztr\u00e1tou m\u00edstn\u00edch novin a vy\u0161\u0161\u00edmi n\u00e1klady nebo men\u0161\u00ed efektivitou vl\u00e1dy. Des\u00edtky m\u00edstn\u00edch novin zav\u0159ely, omezily sv\u016fj tiskov\u00fd pl\u00e1n nebo v posledn\u00edch letech p\u0159e\u0161ly do online formy. Objem vyti\u0161t\u011bn\u00e9ho n\u00e1kladu klesl zhruba o 27 % mezi l\u00e9ty 2003 a 2014, podle v\u00fdzkumn\u00e9ho st\u0159ediska Pew, a do\u0161lo k 35procentn\u00edmu poklesu po\u010dtu st\u00e1tn\u00edch report\u00e9r\u016f. Tato omezen\u00ed maj\u00ed podle Gaa za n\u00e1sledek vy\u0161\u0161\u00ed n\u00e1klady. Jak konstatuj\u00ed auto\u0159i, m\u00edstn\u00ed noviny hraj\u00ed d\u016fle\u017eitou a jedine\u010dnou roli ve spr\u00e1vn\u00e9m fungov\u00e1n\u00ed vl\u00e1dy a trh\u016f. „N\u011bkte\u0159\u00ed lid\u00e9 n\u00e1m \u0159ekli, \u017ee m\u00edstn\u00ed noviny nehraj\u00ed v\u00fdznamnou roli v m\u00edstn\u00ed oblasti. Jin\u00ed uvedli, \u017ee mohou hr\u00e1t ur\u010ditou roli, ale \u017ee existuj\u00ed i n\u011bjak\u00e1 jin\u00e1 alternativn\u00ed m\u00e9dia,“ \u0159ekl Gao den\u00edku Guardian. „Domn\u00edv\u00e1me se, \u017ee m\u00edstn\u00ed noviny sehr\u00e1vaj\u00ed d\u016fle\u017eitou a jedine\u010dnou roli, kterou nelze snadno nahradit online zdrojem nebo n\u00e1rodn\u00edmi zpravodajsk\u00fdmi m\u00e9dii.“ Gao\u016fv t\u00fdm sledoval na 1 600 anglicky psan\u00fdch den\u00edk\u016f, kter\u00e9 v letech 1996-2015 vych\u00e1zely v 1 266 oblastech v USA, p\u0159i\u010dem\u017e vylou\u010dil oblasti, v nich\u017e m\u00edstn\u00ed den\u00edky nevych\u00e1z\u00ed. V jednom p\u0159\u00edkladu se zpr\u00e1va zab\u00fdv\u00e1 uzav\u0159en\u00edm denversk\u00fdch Rocky Mountain News v roce 2009. Tento den\u00edk poskytoval rozs\u00e1hl\u00e9 zpravodajstv\u00ed o d\u011bn\u00ed v m\u00edstn\u00edch vl\u00e1dn\u00edch org\u00e1nech, v\u010detn\u011b auditu sporn\u00fdch feder\u00e1ln\u00edch prost\u0159edk\u016f, p\u0159id\u011blen\u00fdch \u0161erifovu odd\u011blen\u00ed, a \u0159ady dal\u0161\u00edch obchod\u016f. Jin\u00fdmi slovy je mo\u017en\u00e9 tvrdit, \u017ee n\u00e1klady m\u00edstn\u00ed vl\u00e1dy na p\u016fj\u010dov\u00e1n\u00ed pen\u011bz, a s t\u00edm spojen\u00e1 rizika, se zv\u00fd\u0161ily, jakmile den\u00edky ukon\u010dily svou \u010dinnost. 3\/5 - (2 votes)","datePublished":"2025-02-24","dateModified":"2025-02-24","author":{"@type":"Person","@id":"https:\/\/www.zeleneslevy.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.zeleneslevy.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/212a6ea425a80cff3df937dbbc230f07127cee4fead311d1e3d946308365d666?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/212a6ea425a80cff3df937dbbc230f07127cee4fead311d1e3d946308365d666?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"zeleneslevy.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.zeleneslevy.cz\/wp-content\/uploads\/img_a317863_w1718_t1528659268.jpg","url":"https:\/\/www.zeleneslevy.cz\/wp-content\/uploads\/img_a317863_w1718_t1528659268.jpg","height":0,"width":0},"url":"https:\/\/www.zeleneslevy.cz\/kdyz-mistni-noviny-zaviraji-vladni-vydaje-se-zvysuji-zjistila-studie\/","wordCount":393,"articleBody":"Paul Gao, profesor financ\u00ed na p\u0159\u00edslu\u0161n\u00e9 vysok\u00e9 \u0161kole, uvedl, \u017ee my\u0161lenka na tuto studii jej napadla minul\u00fd t\u00fdden p\u0159i sledov\u00e1n\u00ed po\u0159adu Last Week Tonight Jona Olivera o \u00fapadku m\u00edstn\u00edch novin p\u0159ed t\u00e9m\u011b\u0159 dv\u011bma lety. V\u00fdsledek studie: financov\u00e1n\u00ed se vytrat\u00ed v temnot\u011b. Vliv zav\u00edr\u00e1n\u00ed redakc\u00ed novin na ve\u0159ejn\u00e9 finance je \u00fadajn\u011b takov\u00fd, \u017ee existuje p\u0159\u00edm\u00e1 souvislost mezi ztr\u00e1tou m\u00edstn\u00edch novin a vy\u0161\u0161\u00edmi n\u00e1klady nebo men\u0161\u00ed efektivitou vl\u00e1dy. Des\u00edtky m\u00edstn\u00edch novin zav\u0159ely, omezily sv\u016fj tiskov\u00fd pl\u00e1n nebo v posledn\u00edch letech p\u0159e\u0161ly do online formy. Objem vyti\u0161t\u011bn\u00e9ho n\u00e1kladu klesl zhruba o 27 % mezi l\u00e9ty 2003 a 2014, podle v\u00fdzkumn\u00e9ho st\u0159ediska Pew, a do\u0161lo k 35procentn\u00edmu poklesu po\u010dtu st\u00e1tn\u00edch report\u00e9r\u016f.Tato omezen\u00ed maj\u00ed podle Gaa za n\u00e1sledek vy\u0161\u0161\u00ed n\u00e1klady. Jak konstatuj\u00ed auto\u0159i, m\u00edstn\u00ed noviny hraj\u00ed d\u016fle\u017eitou a jedine\u010dnou roli ve spr\u00e1vn\u00e9m fungov\u00e1n\u00ed vl\u00e1dy a trh\u016f. „N\u011bkte\u0159\u00ed lid\u00e9 n\u00e1m \u0159ekli, \u017ee m\u00edstn\u00ed noviny nehraj\u00ed v\u00fdznamnou roli v m\u00edstn\u00ed oblasti. Jin\u00ed uvedli, \u017ee mohou hr\u00e1t ur\u010ditou roli, ale \u017ee existuj\u00ed i n\u011bjak\u00e1 jin\u00e1 alternativn\u00ed m\u00e9dia,“ \u0159ekl Gao den\u00edku Guardian. „Domn\u00edv\u00e1me se, \u017ee m\u00edstn\u00ed noviny sehr\u00e1vaj\u00ed d\u016fle\u017eitou a jedine\u010dnou roli, kterou nelze snadno nahradit online zdrojem nebo n\u00e1rodn\u00edmi zpravodajsk\u00fdmi m\u00e9dii.“Gao\u016fv t\u00fdm sledoval na 1 600 anglicky psan\u00fdch den\u00edk\u016f, kter\u00e9 v letech 1996-2015 vych\u00e1zely v 1 266 oblastech v USA, p\u0159i\u010dem\u017e vylou\u010dil oblasti, v nich\u017e m\u00edstn\u00ed den\u00edky nevych\u00e1z\u00ed. V jednom p\u0159\u00edkladu se zpr\u00e1va zab\u00fdv\u00e1 uzav\u0159en\u00edm denversk\u00fdch Rocky Mountain News v roce 2009. Tento den\u00edk poskytoval rozs\u00e1hl\u00e9 zpravodajstv\u00ed o d\u011bn\u00ed v m\u00edstn\u00edch vl\u00e1dn\u00edch org\u00e1nech, v\u010detn\u011b auditu sporn\u00fdch feder\u00e1ln\u00edch prost\u0159edk\u016f, p\u0159id\u011blen\u00fdch \u0161erifovu odd\u011blen\u00ed, a \u0159ady dal\u0161\u00edch obchod\u016f. Jin\u00fdmi slovy je mo\u017en\u00e9 tvrdit, \u017ee n\u00e1klady m\u00edstn\u00ed vl\u00e1dy na p\u016fj\u010dov\u00e1n\u00ed pen\u011bz, a s t\u00edm spojen\u00e1 rizika, se zv\u00fd\u0161ily, jakmile den\u00edky ukon\u010dily svou \u010dinnost.                                                                                                                                                                                                                                                                                                                                                                                        3\/5 - (2 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Kdy\u017e m\u00edstn\u00ed noviny zav\u00edraj\u00ed, vl\u00e1dn\u00ed v\u00fddaje se zvy\u0161uj\u00ed, zjistila studie","item":"https:\/\/www.zeleneslevy.cz\/kdyz-mistni-noviny-zaviraji-vladni-vydaje-se-zvysuji-zjistila-studie\/#breadcrumbitem"}]}]